A story about experiencing a brand.
We are trying a little something different this week. I just so happened to bring my new Zoom H6 recorder on our New York vacation this past fall to visit my Sister. And yes my wife was thrilled I did that, I must add. Of course I wanted to play around with it, and understand how it all worked. Little did I know that during the trip, we would have a unique experience at a chocolate shop.
At the time, I was buried in the Disney Institute book, Be Our Guest. It's a book that's dedicated to the art of delivering an awesome customer experience. I wanted some ideas on how I could improve the processes at our gym. I think that this is why this moment stood out to me.
How can we make things easier for our clients, instead of more complex. How can we help more?
I hope you enjoy this episode, as much as I had making it. If you like the podcast, please share it.
Also, thanks again Heather. I love visiting, and next time I won't bring the recorder.